Newsletter

For The Dairy Farmer, By The Dairy Farmer

The Milk Producers’ Organisation (MPO) is a representative producers organisation focused on serving the primary sector
of the South African dairy industry, through a range of supportive services which enables the dairy farmers to
build profitable, sustainable, and competitive businesses.

ABOUT US

Sustainability &
Stewardship

Consumer Education
#ChooseRealMilk

Training &
Transformation

Industry
Information

Animal Health
& Welfare

Services

At the Milk Producers’ Organisation (MPO), we strive to empower dairy farmers and foster a sustainable, innovative, and inclusive dairy industry. Through our diverse services and
forward-looking projects, we aim to address the immediate needs of farmers while preparing the industry for future challenges and opportunities.

Our Services to Dairy Farmers

Building Strong
Relationships

We prioritise long-term, beneficial partnerships with dairy farmers, ensuring they remain at the heart of
everything we do.

Promoting Real Milk and
Dairy Products

By educating consumers on the nutritional value of milk, we drive increased per capita consumption and build trust in dairy products.

Industry Insights and
Economic Data

We provide accurate information on economic trends, industry developments, and dairy imports to support farmers in
making informed decisions.

Animal Health and
Biosecurity Support

Guidance and resources to help farmers maintain healthy herds and protect
against biosecurity risks.

Accessible Knowledge
Platforms

Through The Dairy Mail, newsletters, and social media, farmers receive the latest updates on advances in
the dairy sector.

Training and Development

We offer skills training and transformative opportunities to help industry
professionals grow and thrive.

Sustainability Guidance

Farmers receive assistance in adopting sustainable practices that align with economic, environmental, and
social standards.

Advocacy and Stakeholder
Liaison

Acting as a bridge between farmers and key stakeholders, we work with government, the private sector,
and organised agriculture to represent the industry’s interests.

Event Representation

The MPO ensures that the voice of primary producers is heard
at key industry events.

Future Projects of the MPO

Training and Transformation

– Promoting inclusivity by supporting small and medium-scale farmers with tools, mentorship, and resources.
– Developing resilient farming enterprises to foster future industry leaders and create meaningful participation in the agricultural economy.

Research and Development

– Prioritising innovation and sustainability by disseminating relevant technical information.
– Ensuring farmers and stakeholders benefit from cutting-edge insights and best practices.

Relevant Industry Information

– Developing and analysing market intelligence and statistics.
– Providing accurate, accessible data to empower stakeholders with informed decision-making capabilities.

Risk Management and Mitigation

– Identifying vulnerabilities in dairy farming and implementing targeted strategies to address them.
– Safeguarding the sustainability and resilience of the primary dairy sector.

Market Development, Expansion, and Generic Product Promotion

– Creating strategic marketing and promotion programmes to grow milk and dairy product consumption.
– Expanding dairy availability to untapped market segments in South Africa.

By focusing on these future projects and building on our established services, the MPO remains steadfast in its mission to support dairy farmers and ensure the
long-term growth and sustainability of the dairy industry.

Our Partners

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Explore

Head Office

Glenwood Office Park
266 Sprite Avenue
Faerie Glen
Pretoria (0081)

Tel: +27 (0)12 843 5600
Email: info@mpo.co.za

Governance

Complaints Policy
Disclaimer
Prospectus
Ts & Cs
Fees