Last updated: August 2026
Introduction
The Milk Producers’ Organisation (MPO) respects your privacy and is committed to protecting the personal information of visitors to our website, our members, event participants, training participants and other individuals who interact with us.
This Privacy Policy explains how we collect, use, store and protect personal information in accordance with applicable South African legislation, including the Protection of Personal Information Act, 2013 (POPIA).
By using this website or providing personal information to the MPO, you acknowledge the practices described in this Privacy Policy.
Information We May Collect
Depending on how you interact with the MPO and this website, we may collect information including:
- Your name and surname.
- Contact details, including telephone number and email address.
- Organisation, company or farm information.
- Membership-related information.
- Information submitted through contact and enquiry forms.
- Event, conference or training registration information.
- Communication preferences.
- Information you voluntarily provide when communicating with the MPO.
- Technical information relating to your use of the website, such as browser, device and general website usage information.
We endeavour to collect only information that is reasonably necessary for the purpose for which it is required.
How We Use Personal Information
The MPO may process personal information for purposes including:
- Responding to enquiries and requests.
- Providing services and information to MPO members and industry stakeholders.
- Administering membership-related activities.
- Managing registrations for events, conferences and training programmes.
- Communicating important organisational and industry information.
- Distributing newsletters or other communications where permitted.
- Maintaining and improving our website and services.
- Maintaining appropriate administrative and business records.
- Meeting legal, regulatory and contractual obligations.
- Protecting the MPO, its website, systems and users.
Where required by law, personal information will only be processed with an appropriate legal basis or consent.
Marketing and Communications
Where you have subscribed to newsletters or other marketing communications, or where communication is otherwise permitted by applicable law, the MPO may send you relevant news, industry information, event announcements and organisational updates.
You may unsubscribe from marketing communications at any time by using the unsubscribe facility provided in the communication or by contacting the MPO.
Sharing of Personal Information
The MPO does not sell personal information.
Personal information may be shared with trusted service providers where reasonably necessary for the operation of our organisation, website, communications, events, training or other services.
These may include providers of website hosting, email services, event administration, IT services, analytics and other operational services.
Where appropriate, service providers are required to handle personal information securely and only for authorised purposes.
Information may also be disclosed where required by law, regulation, legal proceedings or a lawful request from an authorised public body.
International Processing
Some technology or service providers used by the MPO may process or store information outside South Africa.
Where personal information is transferred internationally, the MPO will take reasonable steps to ensure that the transfer is handled in accordance with applicable data-protection requirements.
Information Security
The MPO takes reasonable technical and organisational measures to protect personal information against loss, misuse, unauthorised access, disclosure, alteration or destruction.
However, no internet transmission or electronic storage system can be guaranteed to be completely secure.
Retention of Information
Personal information will be retained only for as long as reasonably necessary for the purpose for which it was collected, or as required by applicable legal, regulatory, contractual or legitimate business requirements.
Information that is no longer required will be securely deleted, destroyed or de-identified where appropriate.
Your Rights
Subject to applicable law, you may have the right to:
- Request access to personal information held about you.
- Request correction or updating of inaccurate information.
- Request deletion or destruction of information where legally permitted.
- Object to certain processing of your personal information.
- Withdraw consent where processing is based on consent.
- Request information regarding how your personal information is processed.
- Lodge a complaint with the appropriate regulatory authority.
Requests relating to personal information may be submitted to the MPO using the contact information provided on our website.
Cookies
Our website may use cookies and similar technologies.
For detailed information about the cookies used on this website and how you can manage your preferences, please refer to our Cookie Policy.
Third-Party Websites
Our website may contain links to third-party websites. The MPO is not responsible for the privacy practices or content of websites operated by third parties.
We recommend reviewing the privacy policies of external websites before providing them with personal information.
Changes to This Privacy Policy
The MPO may update this Privacy Policy periodically to reflect changes to our practices, services or legal requirements.
The latest version will be published on this website.
Contact Us
For questions regarding this Privacy Policy or the processing of your personal information, please contact the Milk Producers’ Organisation (MPO) using the contact details provided on our Contact Us page.
