Tetra Pak has launched two smaller packaging sizes – 200 ml and 250 ml to capture the sports nutrition and fortified milk market in the US. This follows the increasing trend of busy consumers who rely on ready-to-drink liquid nutrition to satisfy their hunger. More than 40% of Americans replace meals with snacks-on-the-go at least once a week. The dairy drink category in Asia has also seen an unprecedented demand for drinkable meal replacements designed for a range of lifestyles.To read more, click HERE.
Published on Tuesday, 11th April 2017 - 12:13
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