Innovation Awards 2018 – English

4 May 2018

For immediate release

 Press release issued by Dr Chris van Dijk, chief executive of the Milk Producers’ Organisation

 Time to showcase innovation

The MPO is proud to announce that the 2018 The Dairy Mail Innovation Awards are open for entries. Now in its fifth year, The Dairy Mail Innovation Awards are designed to celebrate companies and products that conceptualise and produce technological solutions that assist the South African dairy farmers in improving their efficiency, productivity and profitability.

If your company has a cutting-edge, state-of-the-art product that you believe is worthy of recognition, then the 2018 The Dairy Mail Innovation Awards can give you the opportunity to put your product in the spotlight.

The dairy industry is currently facing a number of challenges, which heightens the critical role of innovation in making dairy farming more competitive and sustainable. This is why the MPO is rewarding and celebrating innovation in the dairy industry.

Entries should be original, useful and add value to dairy farmers and producers nationwide. If you believe that your company’s product meets the criteria then it is a prime candidate for this prestigious dairy industry award. The Dairy Mail editor Robyn Joubert says: “The Innovation Awards always showcase ambitious new products and developments of the year from a range of companies, both large and small. Keeping an eye on the finalists and winner is always a good way to spot the industry’s next big trend.”

In order for your product to be eligible for the prize, it must have entered the South African dairy producers market between 1 July 2017 and 30 June 2018. Entries are accepted in a variety of categories, including on-farm innovations, dairy processing innovations, and information technology and management systems.

Entry forms are available on the MPO website – www.mpo.co.za – as well as the website of Agri Connect – www.agriconnect.co.za. Complete the entry form and submit it to the editor of The Dairy Mail at robyn@agriconnect.co.za no later than 30 June.

The winner will be announced at the annual MPO gala dinner. The winning product will be showcased in a five-page spread in the December edition of The Dairy Mail, introducing the it to a wide consumer base in the dairy producers’ community.

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